David Lindroth
David Lindroth is Design Director for UNET. An award-winning publication designer and
cartographer, Lindroth was an art director at Readers Digest General books, where he
designed million-sellers such as The Complete Car Care Manual, How To Do Just About
Anything, as well as portions of Back to Basics and Fix It Yourself. He
received an AIGA award for Car Care. Lindroth also directed several Readers Digest
how-to video productions, and illustrated numerous books, including James Monaco's
definitive How To Read a Film.
Active as a cartographic illustrator and designer since 1970, Lindroth formed his own
production company in 1982. In 1987, he was among the first to apply Postscript technology
to mapping projects. He produced the first major series of travel maps using Postscript --
the entire Fodor's Gold Guide program of 2,000 maps. He also produced the new Flashmaps
series for Fodor's. He has received awards from both AIGA and the Art Directors Club for
his work on these series. Lindroth's other projects have included the Universal Almanac,
the Let's Go Travel series, and numerous trade books (such as the best-selling Hot Zone.)
In recent years Lindroth has been a design consultant for interactive CDI and CD-ROM
projects for Readers Digest, UNET, and W. W. Norton, among others. He developed the UNET
interfaces for prototypes of TV Guide Online, The Classified Connection, and United
Media's UMNET.
Lindroth lives in West Milford, NJ, with his wife Page, an artist, and their two
children.
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